AI Insights · Timothy · April 2025
Top 5 Social Apps in Egypt: Q1 2025 Performance Overview
Explore the performance trends of the top social apps in Egypt during Q1 2025, featuring insights from Sensor Tower across downloads, revenue, and active users.
In the first quarter of 2025, the performance of the leading social applications in Egypt showcased varied trends in downloads, revenue, and active users, according to data from Sensor Tower.
TikTok - Videos, Shop & LIVE experienced a notable fluctuation in weekly downloads, starting at approximately 421K and peaking at 472K by mid-January. Revenue showed a stable increase, with a peak at around $110.8K in late January. Active users remained robust, fluctuating between 31M and 33M, with a significant rise at the end of March.
Facebook maintained a steady increase in downloads, reaching nearly 299K by late January. Revenue peaked early in the quarter at about $10.6K, before tapering off. Active users hovered around 57M, with a slight increase towards the end of the quarter.
Instagram saw a peak in weekly downloads of approximately 247K in March, with a consistent revenue trend, peaking at $13.8K in January. Active users remained around 26M, with a noticeable increase towards the quarter's end.
Threads had steady downloads, peaking at 145K in early January. Active users showed an upward trend, rising from 5.3M to 5.8M by the end of March.
Timo Club - video & voice chat experienced a varied download pattern, with a peak of nearly 99K in mid-March. Revenue was relatively stable, peaking at $2.7K in late February. Active users increased steadily from 216K to 243K over the quarter.
For more detailed insights and data, visit Sensor Tower's platform.
